LightCode Inc.
Our mindsets in motion
We always begin a new project with three basic mindsets:
  1. Products, services, and websites should inspire customers to use them and to activate the user as an advocate;
  2. Customers' unspoken emotional needs are powerful motivators, and they need a voice in the development of strategy and design;
  3. Programming on the web (making it work) is not a brute force proposition, but rather it's about engineering an experience for the user that is simple and intuitive.
These mindsets guide our approach in every project we are involved in.